GANT is a premium lifestyle brand offering high-quality clothing and accessories for men and women. It started with Bernard Gantmacher, a passionate American shirtmaker who catered to university students' needs throughout the year. European sophistication was introduced to Gant's American sportswear heritage giving its unique positioning in the market today. GANT offers an aspirational yet attainable lifestyle built on an excellent quality that radiates a sense of flair. The iconic shirt remains GANT'S primary focus, continuously seeking innovation to drive design to perfection.